Sunday, January 29, 2012

We started a new challenge, create our web page with our professional profile and traditional hobbies for E-Marketing.

Fist a Catalogue Description of E-Marketing Class by Les Roches:  

"This course combines established approaches to marketing planning with the creative use of the new e-models and e-tools.
 It focuses on the impact of technology on strategic marketing decisions and integrates sound marketing principles, technology and good business practices in a way that delivers products and services to customers efficiently."Top of Form

Learning Outcomes:


"The students will be prepared to draw up an outline
  1. e-marketing plan,
  2. evaluate and apply e-marketing principles and models,
  3. integrate online and offline communications,
  4. implement customer-driven communications,
  5. reduce costly trial and error practices."